Performance Internet Group

Patagonia & the Perfect Example

PIGroup — Mon, 02 Dec 2013 15:58:30 +0000

The Power of People Plugging Products Properly

When done the right way, brand ambassadors telling their stories are the most powerful testimonials. The genius behind the video is that the brand is totally inter-woven and nearly indistinguishable from the people who provide reviews and the sustainability to company stands for. We haven’t run into a better viral video.

Though it likely won’t be shared as much as a dancing baby or talking animal, the message and brand identity will connect with like minded viewers.

Have an idea for a website or interested in taking steps to improve your brand? Give us a call: Jacksonville 904.469.0444 or Atlanta 404.857.4469.

Some of our recent work can be viewed here: Clients

The post Patagonia & the Perfect Example first appeared on Performance Internet Group.

Tell Your Story – Branding Done Right

PIGroup — Wed, 01 May 2013 20:57:44 +0000

The old adage is that the better the content, the better the branding. In this case, a Hollywood budget to produce a 13 minute advertisement is wonderful to watch but few small companies have the budget for this medium. In this case, Damien Lewis and Co. sold Jaguar on the idea that a $92,000 car warranted this mini-movie.

The takeaway is, if you do peak the interest of your clients/customers (current or future), you’ll see more business likeability. It can be as simple as a Facebook share, referral, or review. It’s your job to tell your story while you are in contact with your client/customer. Now on to the ‘big budget’ ad:

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Retro Ad – Beer Endorsement Barney

PIGroup — Fri, 02 Nov 2012 14:03:59 +0000

Fred & Barney For Busch Beer in Retro-Awesome Commercial (circa 1967)

In this 1967 TV commercial, Fred Flintstone and Barney Rubble of The Flintstones are pitchmen for Busch beer. The ad was apparently produced for employees of Budweiser. I say they pull it out of the archives and run it again.

In today’s politically correct, make-everything-vanilla climate, I wonder what the response would be to Homer Simpson drinking and endorsing a real beer (other than the infamous Duff). I’d watch it, share it, and drink it.

Links

The post Retro Ad – Beer Endorsement Barney first appeared on Performance Internet Group.

Creative Content Courtship.

PIGroup — Mon, 18 Jul 2011 04:01:46 +0000

Gone are the days of online arranged marriage between simple keywords and customers. We are currently helping small businesses utilize internet marketing tools that allow for top-level placement while simultaneously incorporating creative, relevant internet content that connects.

Our assistance directly correlates to your company’s ability to anticipate your clientele’s search actions and directing customer contact towards your business. Courting with online search creativity, what PIG does.

The post Creative Content Courtship. first appeared on Performance Internet Group.

Define. Create. Simplify.

PIGroup — Fri, 08 Jul 2011 02:28:41 +0000

Entrepreneurs are our passion. Milan Kundera once said, “Business has only two functions – marketing and innovation.” Our goal is to create a partnership with business owners who are looking to grow market share and are committed to converting new leads into repeat clients.

If you’re looking to compete across internet channels in a definable and affordable manner, let us tailor a package that defines success.

Performance Internet Group allows national-scale delivery across search/creative platforms to generate leads for your business online.

We appreciate your click.

Check out What We Do and Why We Do It…

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